Comments on: Are Some BI Vendors too Quiet? http://www.chooseamc.com/2010/06/are-some-bi-vendors-too-quiet/ Freelance Marketer for High Tech with a focus on BI Wed, 04 Jan 2012 22:08:28 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Terri Rylander http://www.chooseamc.com/2010/06/are-some-bi-vendors-too-quiet/comment-page-1/#comment-611 Terri Rylander Fri, 18 Jun 2010 13:57:40 +0000 http://www.chooseamc.com/?p=638#comment-611 Niels - Good catch on the bum Twitter link. I've fixed it. Thanks for the compliment. Mark - Isn't selling becoming all about relationship building? I know when I was Director of BI, I was much more open to those who would come in and establish a relationship with me personally and professionally. I looked for vendors that I felt really wanted me to succeed and would do what it took to do that - whether or not it was related to their product. Sometimes it was general BI best practices, or a well-written white paper that I could use to build a business case. Other times, they might remember something about me from outside of work or ask about my family.So--good point. Niels – Good catch on the bum Twitter link. I’ve fixed it. Thanks for the compliment.

Mark – Isn’t selling becoming all about relationship building? I know when I was Director of BI, I was much more open to those who would come in and establish a relationship with me personally and professionally. I looked for vendors that I felt really wanted me to succeed and would do what it took to do that – whether or not it was related to their product. Sometimes it was general BI best practices, or a well-written white paper that I could use to build a business case. Other times, they might remember something about me from outside of work or ask about my family.So–good point.

]]> By: Niels van der Kaaij http://www.chooseamc.com/2010/06/are-some-bi-vendors-too-quiet/comment-page-1/#comment-608 Niels van der Kaaij Fri, 18 Jun 2010 08:05:32 +0000 http://www.chooseamc.com/?p=638#comment-608 Small error: Twitter account (@qlickview) This should be QlikView. Furthermore a nice article! Small error: Twitter account (@qlickview) This should be QlikView. Furthermore a nice article!

]]> By: Mark McHenry http://www.chooseamc.com/2010/06/are-some-bi-vendors-too-quiet/comment-page-1/#comment-606 Mark McHenry Fri, 18 Jun 2010 06:06:11 +0000 http://www.chooseamc.com/?p=638#comment-606 I think a lot of us are guilty of thinking that if we create a good product that's cool and fun to use, everyone will quickly find out about it and want it. While this is true for early adopters, those in the mainstream are a larger group that we have to target more carefully in order to attract them. Typically they are less interested in product features and more interested in--suprise, surprise--how well the people behind the product can relate to and help them fulfill their goals and needs. I think a lot of us are guilty of thinking that if we create a good product that’s cool and fun to use, everyone will quickly find out about it and want it. While this is true for early adopters, those in the mainstream are a larger group that we have to target more carefully in order to attract them. Typically they are less interested in product features and more interested in–suprise, surprise–how well the people behind the product can relate to and help them fulfill their goals and needs.

]]> By: Phil Simon http://www.chooseamc.com/2010/06/are-some-bi-vendors-too-quiet/comment-page-1/#comment-603 Phil Simon Thu, 17 Jun 2010 23:07:59 +0000 http://www.chooseamc.com/?p=638#comment-603 Normally, it's the opposite problem! Sounds like a cool product. Normally, it’s the opposite problem! Sounds like a cool product.

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