Advanced Marketing Collateral was a natural progression for Terri Rylander. Having spent the last 10 years in IT and business roles, web developer to Director, she now leverages that experience to create marketing collateral customers appreciate.
Terri began her technical career as a web developer at a large landline telecommunications company. This quickly progressed into the more complex area of web application development.
After a couple years, Terri moved to a large wireless company and lead the effort to build out their reporting environment. She helped them see the bigger picture and the benefits of an enterprise-wide business intelligence environment.
She created one of the first Business Intelligence Competency Centers and was promoted to Director of Business Intelligence.
During her career, she met with many vendors and solution providers. She has been a consumer of a vast amount of marketing collateral including white papers, case studies, industry articles, web content, data sheets, brochures, and other items.
After completing the Technical Communication Certification Program at Bellevue Community College, Terri was asked to join the staff and teach others what she knows about how the relationship between business and technology and the role that communication plays. She currently teaches Writing White Papers and Internet Research Strategies.
Terri continues to work in the management consulting area and freelance writing. Her work is professional and clean, and she knows how to translate very technical subjects into a message your customers can understand. You'll find Terri can quickly understand your product, solution, and market.
Terri enjoys spending time with her husband in their other "office" in Mesquite, Nevada where there are seven golf courses in the tiny 2 mile town. She is also enjoying watching her 3 daughters become independent and will be an empty-nester in the fall. When not working or golfing, Terri enjoys a competitive game of volleyball and still figure skates twice a week.
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