Marketing Automation

The process of generating leads and cultivating customers can be an onerous one. Marketing departments can be responsible for a number of marketing campaigns. Capturing their attention through well-written emails,  timely messaging, and valuable offers are key. Fortunately, there are marketing automation software platforms to help manage campaigns, schedule messaging, target preferred groups, and track responses. However, it’s not enough to buy the software, you have to understand how to build an effective marketing campaign.

AMC services include:

  • campaign creation and management
  • email copy and design
  • landing page copy and design
  • list management
  • A/B testing
  • campaign performance metrics and reporting
  • Marketo, Hubspot, Mailchimp, unbounce

marketing automation can be complex