B2B marketing for HIGH TECH and BI is a BIG job.  Products are COMPLEX. Sales cycles are LONG.  Customers not only need to be EDUCATED but  need to JUSTIFY their decision. The list of things to do never ends, with campaigns, lead gen, trade shows, and product launches. Creating marketing collateral often ends up on the bottom of the list. Marketing teams are often made of GENERALISTS. They have GREAT ideas but don’t necessarily have the BUSINESS  EXPERIENCE or deep WRITING SKILLS  needed to create  COMPELLING marketing collateral. It’s time for a PARTNER that understands your business.  Get those marketing PROJECTS off the drawing board  and into the hands of CUSTOMERS. Advanced Marketing Collateral is ready to PARTNER with you and help you meet your MARKETING goals. DON’T waste another moment.  Contact us TODAY.


Not just an experienced writer, but a writer with experience. Having spent over 10 years in both business and IT roles, from web developer to Director of Business Intelligence, I now leverage that experience to create B2B marketing content that resonates with customers. Contact me when you’re ready to work with a marketing consultant who understands the challenges of B2B and high tech from a customer’s perspective.

Content Creation

B2B content marketing is a big task and only one of the many important tasks you have to do. You may be planning your next year’s strategy and budget, worrying about SEO, running a booth at a tradeshow, analyzing e-mail campaigns, performing market research, or preparing for a new product lunch. The last thing you want to worry about is producing content.


Marketing Automation

Marketing automation is where the rubber meets the road. It’s where you connect with your prospects and customers. Automating this process through email and social media allows leads to naturally present themselves and allows you to track and better understand customer desires. All of this provides a more targeted user experience, leading to higher sales conversions.


Website Development

Your web site may be one of the first places your potential customers come into contact with you. It’s the place where you want to put on your best face and provide information that helps them take the next step. The information should be clear, concise, and useful. Even though it may serve multiple purposes, the site should be cohesive, providing continuity in brand and style.


Terri has been great to work with. It is such a plus that she is knowledgeable about our market area because it saved a lot of time that would have been required to educate other marketing consultants.